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Business writing Podcasting Social media

The staggering power of podcasts 

This excerpt from a 2023 article on the state of audio in Australia. Podcasts have taken centre stage in the audio sector, with the 2022 Infinite Dial study finding that average time spent listening to podcasts surged to seven hours and six minutes per week, up from five hours in 2021.  Insights from the Australian…

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Business writing Social media

Business communication: Some thoughts for the communications student

Key components of business communication Communication is key in today’s business world. It’s like the glue that holds everything together, ensuring smooth operations and successful outcomes. When we communicate effectively within our team, it promotes a culture of understanding and teamwork. And who doesn’t want that? With clear roles and expectations, we can avoid misunderstandings…

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Business writing Creative Writing Grammar

What are some examples of Americanisms that can be avoided when using quotation marks in Australian English

In Australian English, use single quotation marks for primary quotes and place punctuation outside, unlike American English which uses double quotes and places punctuation inside. Avoid double quotes for emphasis, opting for italics instead.

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Business writing Creative Writing Grammar

What are some common mistakes to avoid when using quotation marks in Australian English

When using quotation marks in Australian English, there are several common mistakes to avoid to ensure clarity and adherence to local conventions: By avoiding these common errors, writers can improve the clarity and professionalism of their text while adhering to the conventions of Australian English. Citations: [1] https://www.eliteediting.com.au/avoiding-americanisms-when-using-australianbritish-english/[2] https://www.stylemanual.gov.au/grammar-punctuation-and-conventions/punctuation/quotation-marks[3] https://www.macquariedictionary.com.au/punctuation-guide/[4] https://www.capstoneediting.com/blog/how-to-use-quotation-marks-correctlyan-introduction[5] https://www.reddit.com/r/australia/comments/otfww8/did_your_school_teach_you_to_use_single_or_double/[6] https://en.wikipedia.org/wiki/Quotation_marks_in_English[7] https://www.capstoneediting.com/blog/what-is-the-difference-between-single-and-double-quotation-marks[8] https://www.writerscentre.com.au/blog/qa-quotes-and-punctuation-evil-or-not/[9]…

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Business writing Creative Writing Grammar

How to use quotation marks correctly in Australian English

In Australian English, the correct use of quotation marks follows specific rules that differ slightly from American English conventions. Here’s a detailed guide on how to use quotation marks correctly in Australian English: Single vs. Double Quotation Marks Australian English typically uses single quotation marks (‘ ‘) for quoting direct speech, titles of certain works,…

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Business writing Creative Writing Grammar

In Australian grammar rules, does the full stop come before single quote marks, or after?

In Australian grammar rules, the placement of the full stop in relation to single quotation marks depends on the context of the quotation. If the quotation is a complete sentence, the full stop comes before the closing single quotation mark. However, if the quotation does not form a complete sentence on its own and is…

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Business writing Podcasting Social media

Podcasting — 01

Podcasting: How to get started with podcasting in your organisation In our journey into organisational podcasting, we are going to be looking at the history of podcasting, where podcasting is now, and where it might be going in the future. The potential audience for this blog series is not just organisational communicators looking to extend…

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Creative Writing

Week 9: Fear

I’m scared to write this… Lol. I’ve never written in a style that includes fear. Coming from academic and business writing backgrounds, the use of fear is usually not present. Factuality and optimism (aka ‘spin’) have been my stock in trade. I can see how the use of fear could be a great motivator if…

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Creative Writing

Week 7: Writing something other than a cybercrime novel (badly)

A guest lecture with David Waters from Green Hill Publishing made me realise that there are other avenues I can pursue as a part-time writer of bad cyber-crime novels. According to Pete, there are very few buyers of novels in Australia, but far more buyers of self-help and autobiographies/memoirs. Here’s some of my thoughts on…

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Business writing Creative Writing

Writing at the gates of an AI dawn

WOW! This comment from 2022: “Two-thirds of Australian authors are women—our new research finds they earn just $18,000 from their writing” Zwar, Throsby and Crosby, The Conversation 2022 You can’t even live off that! It’s below the poverty line, methinks. And yet, digital writing for businesses is booming: “Aussies with digital marketing skills in hot…