Which is the better?
Here’s some stats from the end of 2023 which might be of interest, courtesy of ahrefs.
Top SEO statistics
These are the most interesting SEO stats we think you should know:
- 68% of online experiences begin with a search engine. (BrightEdge)
- 0.63% of Google searchers click on results from the second page. (Backlinko)
- 53.3% of all website traffic comes from organic search. (BrightEdge)
- 92.96% of global traffic comes from Google Search, Google Images, and Google Maps. (SparkToro)
- SEO drives 1,000%+ more traffic than organic social media. (BrightEdge)
- 60% of marketers say that inbound (SEO, blog content, etc.) is their highest quality source of leads. (HubSpot)
- SEO leads have a 14.6% close rate. (HubSpot)
Before you spend hours and hours on your social campaigns, have a think about where your traffic comes from, not what sandpit you want to play in. And buy these templates and checklist below right now, before you move on and forget about them. I know from personal experience they are worth buying.
Kate Toon also produces three podcasts:
- Recipe for SEO Success – iTunes, SoundCloud, Spotify or Stitcher.
- 6-Figures in School Hours
- Clever Copy Chats
Do I listen to them? Certainly the SEO and Copy Chats podcasts. I haven’t yet listened to the Six Figures podcast, because I’m past needing to worry about building a business while juggling a family. But I bought a copy of the book anyway, and read it, because it’s always worth taking in more information. You never know when it might come in handy. And Kate delivers handy information by the container load.