Better business writing

Better Business Writing – a five day course

Better business writing, by Lee Hopkins

Fresh off the press is a five day course that teaches you how to write for business.

You’ve always wanted to write better in your workplace, but perhaps there were no training courses around to help you.

Now there is.

You don’t have to fly me over to your city to present this five day course in person—which would cost your company A LOT of money!

Instead you can take this course, at your own pace, in your own time (or perhaps in your employer’s time, with their permission!) and rapidly develop the skills required to help your company grow through effective written communication.

There are two levels of the course:

Level A – you get the whole course PLUS you get me to mark your homework and send it back to you!

Level B – you get the whole course but you don’t get the homework and feedback elements that Level A students enjoy.

In the course you will learn:

  • What business writing IS and why it is so important
  • How to communicate to the four main personality types
  • The seven essential elements of great business communication
  • The importance of ‘culture’ and how it affects your writing style
  • How to present a great report
  • How to most effectively use PowerPoint
  • Whether or not you should use clipart
  • What makes or breaks a memo
  • Why emails won’t go away
  • What you need to know about emails that no one ever tells you
  • Write effectively for the Internet
  • Why ‘brand’ is so important to understand
  • How to create your own brand, based around YOU!

This course helps you understand what business writing is and why writing in a strategic way is so important to the success of your communication.

In this course we will look at:

  • writing for business
  • writing within a business cultural context
  • the art of telling stories
  • different delivery channels for your writing
  • what your ‘brand’ is — both from your company’s perspective and from your own perspective. Yes, you are also a brand!
  • the structure of a great report
  • when and when not to write a report
  • writing the key piece of a report—the Executive Summary
  • how to present your report in PowerPoint
  • how to write great memos and emails
  • the legal implications of emails—even personal emails can backfire on the sender
  • magic words that can get the results you are looking for
  • why writing for the web is different than writing for an internal audience—but shouldn’t be

All of this in 110+ pages of great information!

At the end of the course you will know how to write better for better business results.

To recap, there’s two levels of student for this course — ‘A’ and ‘B’.

Level A – you get the whole course PLUS you get me to mark your homework and send it back to you! Plus you are automatically subscribed to my monthly newsletter. Cost: $499 (you can even pay in installments – see below). Click on the button below now to download the course and begin your journey to better communication results!

Installment option
Of course, $499 is a lot to pay upfront, especially for most people. So why not pay in installments? Just six monthly payments of $83.20 will do it! Click on the button below:

Level B – you get the whole course but you don’t get the homework and feedback elements that Level A students enjoy. Cost: $29.95
Click on the button below now to download the course and begin your journey to better communication results! 

Payment options

p.s. of course there is my usual 90 day unconditional money-back guarantee!

p.p.s. you’d better hurry… my accountant wants me to put the price of the course up, as she reckons we’re charging way below the current market rate. We promised her we’d review the prices soon, so if you grab the course now you’ll ‘get in’ before the probable price rise.

en_AUEnglish