Articles on business writing, including client copy
Key components of business communication Communication is key in today’s business world. It’s like the glue that holds everything together, ensuring smooth operations and successful outcomes. When we communicate effectively within our team, it promotes a culture of understanding and teamwork. And who doesn’t want that? With clear roles and expectations, we can avoid misunderstandings […]
Americanisms such as “ass”, “mom”, and “math” have infiltrated Australian English, largely due to American media’s influence. Examples include “leash” for “lead”, “cookies” for “biscuits”, and “y’all” replacing “youse”. These terms reflect the global dominance of American culture and language.
To minimize Americanisms in Australian English writing, use British/Australian spelling, familiarize with local vocabulary, and adhere to Australian grammar rules. Consult Australian English resources for correct usage, read local works, and have your text reviewed by Australian English speakers. This ensures your writing reflects Australian language standards accurately.
In Australian English, use single quotation marks for primary quotes and place punctuation outside, unlike American English which uses double quotes and places punctuation inside. Avoid double quotes for emphasis, opting for italics instead.
When using quotation marks in Australian English, there are several common mistakes to avoid to ensure clarity and adherence to local conventions: By avoiding these common errors, writers can improve the clarity and professionalism of their text while adhering to the conventions of Australian English. Citations: [1] https://www.eliteediting.com.au/avoiding-americanisms-when-using-australianbritish-english/[2] https://www.stylemanual.gov.au/grammar-punctuation-and-conventions/punctuation/quotation-marks[3] https://www.macquariedictionary.com.au/punctuation-guide/[4] https://www.capstoneediting.com/blog/how-to-use-quotation-marks-correctlyan-introduction[5] https://www.reddit.com/r/australia/comments/otfww8/did_your_school_teach_you_to_use_single_or_double/[6] https://en.wikipedia.org/wiki/Quotation_marks_in_English[7] https://www.capstoneediting.com/blog/what-is-the-difference-between-single-and-double-quotation-marks[8] https://www.writerscentre.com.au/blog/qa-quotes-and-punctuation-evil-or-not/[9] […]
In Australian English, the correct use of quotation marks follows specific rules that differ slightly from American English conventions. Here’s a detailed guide on how to use quotation marks correctly in Australian English: Single vs. Double Quotation Marks Australian English typically uses single quotation marks (‘ ‘) for quoting direct speech, titles of certain works, […]
In Australian grammar rules, the placement of the full stop in relation to single quotation marks depends on the context of the quotation. If the quotation is a complete sentence, the full stop comes before the closing single quotation mark. However, if the quotation does not form a complete sentence on its own and is […]
Successful creatives often succeed for years because they not only have talent, but also cultivate the right networks and connections to support their creative work[2][4]. Research shows that creativity involves three key elements: the individual’s mastery of their craft, exposure to a field of influential experts, and acceptance by the gatekeepers in that domain[2][4]. Simply […]
Pinterest, a visual discovery engine for finding ideas like recipes, home and style inspiration, and more, has become a big deal for marketers here in Oz. With over 5 million active users in Australia, Pinterest offers a unique opportunity for businesses (especially those in fashion, home decor, and lifestyle) to connect with their target audience. […]
Expectancy Theory: It proposes that an individual’s level of effort is influenced by their belief that their efforts will lead to desired outcomes.